Ride #22

[Richard Adams]

LBS (Santa Cruz Spokesman) just got Ride #22 in stock. I saw advertised on CN a couple months back
that it was out. Good stuff, but why so long before hitting shelves in the US? Does anyone subscribe
to it and get it much faster?

It's an Aussie quarterly cycling magazine and this is dated Spring 2003 (Sticker over barcode says
Oct,Nov,Dec) Decent mag, but it would be nice to get it more timely.

[Jim Feeley]

Richard Adams <ackthpt@concentric.net> wrote in message news:<bo7abi$9su@dispatch.concentric.net>...
> LBS (Santa Cruz Spokesman) just got Ride #22 in stock. I saw advertised on CN a couple months back
> that it was out. Good stuff, but why so long before hitting shelves in the US? Does anyone
> subscribe to it and get it much faster?

I make my living as a magazine editor. We have some overseas subscribers, and I tell you first-class
postage will kill ya. Considering that most magazines make most of their money off their
advertising, US mags have little to earn from shipping magazines to another country (so we license
our content to different publishers in different countries). I'd guess it's the same with Ride, so
I'd guess they ship it by cheap means and that makes delivery slow.

But ask them what the turnaround time is for US subscribers:

http://www.ridemedia.com.au/

U.S. Distribution & Sales: Frank Mercurio frankmercurio@yahoo.com Ph: (925) 368 6287
P.O. Box 965 Alamo CA 94507

Jim