Originally Posted by maydog .
Wow, that Hogg stuff is Hogg-wash. The problem is that less competent persons tend to assess themselves a higher than reality. Search for the Dunning-Kruger effect or the paper "Unskilled and Unaware of it". Funny as it is, the paper earned an Ig-Nobel award, the arguments are valid.
http://en.wikipedia.org/wiki/Dunning-Kruger_effect
People who have studied, understand and apply the scientific method and statistics are in the minority. For many the only "training" in "science" they receive is on prime-time television.
Many people will attribute an experiment, however flawed, or anecdote as proof of whatever concept they support. This opens the door for hacks, quacks and politicians to do their song and dance to sell their product or join their cause.
There are so many shortcomings in the "tests" presented above. I find it humorous that a company looking to sell a high performance bicycling product would actually produce videos using roughly cut cardboard and a box fan for their experimental setup. If this were a middle school science project, I would give them an "C" due to deductions in Scientific merit, visual appeal and sloppy setup.