Advice for new mtb wheelset

Hi Bikers,
Today I want to ask You a suggestion about new wheelset I found that I would like to buy.
Noxon Nitro XC Wheelset
http://www.noxonbike.com/eng/project/noxon-nitro/

I like because theme are really light and have wide rims. Theme are also hookless and asymmetrical rims design.
The wheelset are Made in Italy and I like it. Seems to be very popolar and full of good feedback in Italy.
The whole KTM XC Team uses that wheelset in competition, even at Olympics.

I would like to use theme on my Trek Top Fuel for normal Xc riding.
What can you suggest me? Pros and cons? alternative?

Thank You