Well, the sub-$1200 carbon fiber Ribble R872 arrived yesterday and I finished the rough assembly work this morning.
As far as a 'no name' bike...it's actually manufactured by XDS Carbon Tech in Shenzhen, China. They make a **** ton of carbon for several 'name' re-sellers and brands. 6-year warranty so I'll give it a go and see if I can trash it. Here's their website:
http://www.xds-carbon.com/index.asp
First off, the protective packaging was THE absolute best I've ever seen of all the bikes I've ordered. Ribble used about an acre of bubble wrap over foam tube protectors that were Zip Tie'd in place with almost 40 Zip Ties! Packaging Tape secure everything over that.
The wheels sat in two custom 3D 'triangles' that added crush support to the outer box as well as positively locating the wheels. The fork was blocked at the dropouts with the typical spreader bar. A complete second bike box lined the outermost bike box. The $114 shipping cost was well worth it IMO.
The full 100% Ultegra group included the crankset and I added Ultegra pedals. 39-53 crankset and 11-28 cassette. 25 MM Continental tires mounted on shimaNO's RS33 rims with 33 MM profile...duh. Ritchey cockpit inclues bars, stem and seatpost. Twin screw seat clamp provided. The OEM saddle is a Selle Italia XCross. The full-carbon fork with 1-1/8" to 1-1/2" steerer is secured with an ITM internal expander.
I had to reverse the brakes as it came setup with the left/rear, right/front English traditional rigging. No biggee. Re-taped the bars with the OEM Ribble cork tape and all was well.
I completed the build using Elite Custom Race Plus cages and Elite Jossanova bottles. Ribble included a black generic Taiwan-made aluminum cage.
Checked every fastener on the bike and the assembly job was as good as the awesome packaging. No issues what so ever. Anything I touched got the oil / grease/carbon paste / anti-seize treatment as required.
I've got everything set up with the tape measure and the geometry looks promising. Let's hope it feels like home and handles and punches it like a Ferrari.
I'll dial it in as weather permits and give a ride report after I put some miles on it. Initial impressions are that it is light. I haven't had time to weigh it yet, but it's noticeably lighter than my Emonda and is probably going to come in about the same weight as my Wilier Izoard XP Chorus bikes. Could be the bargain of a lifetime and it could be trash. Nothing ventured...nothing gained. We'll see.