<
[email protected]> wrote in message
news:[email protected]...
> TBF wrote:
> > I know it's probably too pretty for most of you guys, but it's worth a
view!
> >
>
> Pretty but I find the trend of car manufacturters having bikes made in their names distastefull,
> who cares if the bike is named Ferrari, Porsche or Audi their whole point is trying prey on the
> image of our wonderfull clean and enviromentaly friendly sport and it sucks.
>
> Next we shall see a Shell or Exxon mountainbike:-(
>
> But I guess demographics tells the marketing boys that mountainbikers either have money to
> spend on cars or that the image of mountainbikers is so cool that it's a great thing to be
> associated with.
I guess that's what it is. I can't see how or why that they'd sell enough of these bikes to justify
re-positioning themselves in the market as a mountain bike manufacturer otherwise.
Then there's the whole issue of how much of their own research went into these bikes? How much had
been spent on their own R&D work? Or did they just get an established manufacturer to make a bike
for them and stick a Ferrarri badge on it?
Still, it's a pretty bike with a pretty pricetag. I's like to see a RR now.
Westie
