"Ken" <
[email protected]> wrote in message
news:[email protected]...
> "Jeff" <
[email protected]> wrote in
news:KlAqa.1475$ur7.60058678
> @newssvr14.news.prodigy.com:
> > Somewhere I read that Performance, Nashbar and Supergo
where owned by the
> > same company. Is that true?
>
> True. Makes you wonder why their prices are sometimes much
different.
They probably operate as entirely separate companies. In fact the mail order and retail operations
of both Performance and Supergo are entirely different. Each one of those is essentially two
different companies, so between them that's four. Supergo and Performance stores are completely
different, and are obviously run completely differently. I don't know what the deal is with Nashbar,
if they even have stores or whatever, but I'm sure it's the same thing.
It's not necessary to integrate everything. Sometimes it's more trouble/expense than it's worth.
What's important is having the cash/credit resources of the bigger company, along with the buying
power for inventory, advertising, real estate, and insurance. Sharing things like legal and HR
expenses helps too.
And let's not forget being able to corner the market.
Matt O.