Rating brand image

Discussion in 'Road Cycling' started by J_hellaker, Jan 30, 2003.

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  1. J_hellaker

    J_hellaker Guest

    I need to quickly get an understanding of the bicycle industry, and the positioning of different
    brands. Is there a common view of how separate brand images compare?

    Any significant differences between Europe and North America ? Racing vs off-road ?

    I'd be very thankful to anyone providing his/her own ranking of brand image among bicycles!

    /jh
     
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