Is it possible that our pursuit of sustainable hair care practices is being hindered by the very products marketed as eco-friendly? With the rise of eco-conscious consumers, hair care brands have responded by launching product lines touted as natural, organic, and biodegradable. However, many of these products come in single-use packets, tubs, and bottles that contribute to the staggering amount of plastic waste in our landfills and oceans. Can we truly call a product sustainable if its packaged in non-recyclable materials, regardless of its natural ingredients? Should we be focusing more on products with minimal to no packaging, such as bar shampoos and conditioners, or are there other innovative solutions that can effectively reduce waste while still providing the hair care results we desire?