Cyclists in car advertisements

Quoted message said:

Any one else remember there or any others

Don't remember any of those. A group of roadies is seen "skakin' that
ass" in the Megane advert. Not actually dismissive of cyclists, if you
can imagine such a thing!

Pete.
--
Peter Clinch Medical Physics IT Officer
Tel 44 1382 660111 ext. 33637 Univ. of Dundee, Ninewells Hospital
Fax 44 1382 640177 Dundee DD1 9SY Scotland UK
net [email hidden] http://www.dundee.ac.uk/~pjclinch/

Quoted message said:

Any one else remember there or any others or where I might get more
information on them?

Yeah; the really stupid one with IIRC a Rover 200 in New York, where
he outruns some streetwise oiks on BMX bikes and drives the bloody
thing into a loft flat or whatever they call those places they choose
to live.
(Englishman in NY was the music natch)

Quoted message said:

Does anyone recall the 'Don't ride here Chas' advert for Range Rover
where a female driver goes past a group of alien-looking cyclists
with, I think, 'Chas Roberts' on their silver shorts and then goes
'off road' with the quip 'Don't ride here Chas'.

I remember this one, but only because one of the cyclists was Mr. Burrows'
long-time partner in recumbent racing crime, Andy "The Flying Window
Cleaner" Pegg.

--

Dave Larrington - http://www.legslarry.beerdrinkers.co.uk/
World Domination?
Just find a world that's into that kind of thing, then chain to the
floor and walk up and down on it in high heels. (Mr. Sunshine)

Isn't there one on at the moment that shows small boy playing on
bikes, then same small boy grown up and having the same kind of fun
driving his new car? I will try and pay more attention next time I
see to, to see what car it's for (it might not even be for a car, I'm
just assuming. What will all adverts being the work of Stan and ones
for cars even more so, I tend not to pay them much heed).

Quoted message said:

Any one else remember there or any others or where I might get more
information on them?

The one for the Honda Jazz. The pecking order of the road. "How come
everyone hates the cyclist?" IIRC

A little googling reveals the following details

Client: Honda
Model: Jazz
Campaign: Pecking Order, Bus Lane, Seats
Agency: Wieden + Kennedy, London
Creative Directors: Tony Davidson, Kim Papworth
--
Phil Cook looking north over the park to the "Westminster Gasworks"

Hi Phil,

Good one.

The interesting thing about the Honda 'Pecking order' ad is the way it
says 'the cyclists hate the pedestrians and then goes on to say that
'the CARS hate the cyclists' rather than saying 'the bicycles hate the
pedestrians' or 'the car drivers hate the cyclists'...

"Peter Clinch" <[email hidden]> wrote in message
news:[email hidden]...

Quoted message said:

Quoted message said:

Any one else remember there or any others

Don't remember any of those. A group of roadies is seen "skakin' that
ass" in the Megane advert. Not actually dismissive of cyclists, if you
can imagine such a thing!

Then there is the cool Nike Lance advert:

http://www.nike.com/wearyellow/seelanceride/main.html

Quoted message said:

Any one else remember there or any others or where I might get more
information on them?

There was an animated one for, I think, Honda voiced by someone who
sounded a bit like PJ O'Rourke (but I'm pretty sure wasn't), talking
about the pecking order on the road... "The cars hate the cyclists,
the cyclists hate the pedestrians, the lorries hate everyone" etc.

I also can't remember if the cyclists featured in the visuals or
just the voiceover.

So not many details there 🙂

I did find this little piece of writing while I was googling for
it thought: http://www.bikereader.com/contributors/misc/ferguson.html

Pete.

Quoted message said:

Hi Dave,

Do you know any more details such when it was broadcast?

'fraid not, sorry. I think I only saw it once and was informed some time
later about Andy's involvement...

--

Dave Larrington - http://www.legslarry.beerdrinkers.co.uk/
World Domination?
Just find a world that's into that kind of thing, then chain to the
floor and walk up and down on it in high heels. (Mr. Sunshine)

MartinM said:

2. If you do buy brand X you live in a designer flat the entire
contents of which are beer/chocolate and a semi clad partner.

You mean this /isn't/ /true/?

I want my money back, or a semi-clad partner.

Now.

Bah!

--

Dave Larrington - http://www.legslarry.beerdrinkers.co.uk/
World Domination?
Just find a world that's into that kind of thing, then chain to the
floor and walk up and down on it in high heels. (Mr. Sunshine)

Pete Bentley said:

I did find this little piece of writing while I was googling for
it thought: http://www.bikereader.com/contributors/misc/ferguson.html

I like the last bit on that page:

There's something else, as I realised in Oxford Street, even when
walking down Oxford Street. There are two types of people: those who
can walk down Oxford Street with a modicum of understanding that other
people are walking down the same street, and who possess reasonable
20-20 vision and a rough intuitive grasp of spatial physics; and the
ox-people. The same split comes on bikes and in cars; there are those
who always notice others, and those who never ever will; and I'd like
to say that never the twain shall meet, but too often that is
precisely, suddenly, literally, what they do.
--
Phil Cook looking north over the park to the "Westminster Gasworks"

MartinM said:

audrey wrote:

What will all adverts being the work of Stan and ones

Quoted message said:

for cars even more so, I tend not to pay them much heed).

precisely; most TV ads revolve around the premise that;
1. If you don't buy brand X you are a nerd/loser.
2. If you do buy brand X you live in a designer flat the entire
contents of which are beer/chocolate and a semi clad partner.
3. If you don't buy a Vodafone you will get murdered in a lonely
country lane after breaking down.

Don't forget the STRONG implication tht if you
don't buy a Volvo you clearly WANT your family
to be killed.

BugBear

"MartinM" <[email hidden]>typed

Quoted message said:

Also not entirely relevant but when either BP or Shell started selling
snacks and hot drinks at their garages they ran an ad where a female
cyclist (I assume she was, you only saw the helmet not the bike but
let's not go there) comes in to get a cup of coffee. But they were
appealing to cyclists and other types, not car drivers.

They _want_ to be Audax Controls? ;-)

--
Helen D. Vecht: [email hidden]
Edgware.

Helen Deborah Vecht said:

"MartinM" <[email hidden]>typed

Quoted message said:

Also not entirely relevant but when either BP or Shell started

selling

Quoted message said:

Quoted message said:

snacks and hot drinks at their garages they ran an ad where a

female

Quoted message said:

Quoted message said:

cyclist (I assume she was, you only saw the helmet not the bike but
let's not go there) comes in to get a cup of coffee. But they were
appealing to cyclists and other types, not car drivers.

They _want_ to be Audax Controls? ;-)

Naah; she was allowed to walk in rather than standing shivering outside
next to the Calor Gas and disposable BBQ's with a chocolate milk drink
carton and a cold sausage roll at 0300 ;-)

Quoted message said:

Any one else remember there or any others or where I might get more
information on them?

Personally I love this Fiat one although some cyclists find it offensive.
http://www.uel.ac.uk/subaqua/site/videos/jokes/fiat.mpeg

Tony

MartinM said:

precisely; most TV ads revolve around the premise that;
1. If you don't buy brand X you are a nerd/loser.
2. If you do buy brand X you live in a designer flat the entire
contents of which are beer/chocolate and a semi clad partner.
3. If you don't buy a Vodafone you will get murdered in a lonely
country lane after breaking down.

Apparently most car ads aren't designed to make you *change* brand.
Because car owners are so brand-loyal, they're just supposed to make you
feel good about the one you drive in the hope that you'll buy from them
again.

Me, I bought one that would fit in the garage.

bugbear said:

Don't forget the STRONG implication tht if you
don't buy a Volvo you clearly WANT your family
to be killed.

And if you don't wear a cycle helmet you are a Bad Father because you
might be killed and leave your family unprovided for. I've had this
from people at work.

Personally I have quite enough interest in keeping myself alive, family
or not.

Oh bugger, sorry for subverting the thread to h*lmets again ;-)

Tony Raven said:

Personally I love this Fiat one although some cyclists find it
offensive. http://www.uel.ac.uk/subaqua/site/videos/jokes/fiat.mpeg

I don't find it at all offensive. I've always found it hugely funny. So
much so that I've got it downloaded on my 'puter somewhere.

--
Cheerful Pedalling
John Mallard

Quoted message said:

Any one else remember there or any others or where I might get more
information on them?

The Fiat one that Tony's already mentioned is a true classic.

There's an American one for a credit card called Citi, which shows 3
mountain bikers, one without a bike. This link was posted here last
November:
<URL:http://screeningroom.boardsmag.com/commercials/mountain.mov> (1.29MB).

Then there was one a year or two back that caused a great deal of
controversy in cycling circles. It showed a paper-boy, on a bike,
hurling newspapers into gardens. Then a motorist threw one back at him,
knocking him off the bike. Google finds a thread headed "Toyota Advert"
from August 2002.

--
Danny Colyer (the UK company has been laughed out of my reply address)
<URL:http://www.speedy5.freeserve.co.uk/danny/>
"He who dares not offend cannot be honest." - Thomas Paine