Why do so many social media influencers claim to be endurance athletes, yet their training regimens and advice seem to completely disregard the fundamental principles of periodization, progressive overload, and recovery that are universally accepted by coaches and experienced athletes in the endurance community?
Its not uncommon to see influencers posting about doing multiple high-intensity interval workouts per day, with no apparent consideration for rest and recovery, or claiming that theyre able to maintain a high level of fitness year-round without any period of reduced training.
This not only sets unrealistic expectations for their followers, but also perpetuates a culture of overtraining and burnout that can have serious negative consequences for athletes who try to follow in their footsteps.
Is it simply a case of influencers prioritizing clicks and followers over actual athletic performance, or is there something more going on here? Are they genuinely unaware of the principles of endurance training, or are they just ignoring them in order to create a more marketable persona?
What are your thoughts on this - do you think social media influencers are having a positive or negative impact on the endurance community, and how can we promote a more realistic and sustainable approach to training?