Help with Trek Brand Personality School Survey?

Discussion in 'The Bike Cafe' started by clairewelo, Apr 22, 2012.

  1. clairewelo

    clairewelo New Member

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    Hello! If you have 5 minutes, I'd greatly appreciate your help on a school survey.

    We're unaffiliated with the Trek brand; we are students at the University of Wisconsin-Madison. We're seeking to learn more about Trek's perceived brand personality.

    It is a very qualitative survey, and it is explicitly about Trek.

    https://buswisc.qualtrics.com/SE/?SID=SV_3jRU1uSbPLk6ql6

    It's quick. Thank you!!


    A couple disclaimers: - For those who are concerned that this may be spam; I can assure you it is not, but please refrain from taking it if you are concerned. - I know this site does not represent a representative sample. I'm seeking to learn more from highly-engaged cyclists who are likely to have an understanding of the Trek brand. I appreciate your help!
     
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